Impact Data

Consumer behavior and advancement in the way data is measured is driving changes in all areas of financial analytics. Impact Data anticipated these shifts and, as a result, has developed a model that takes your data and delivers a strategy to reach customers with the highest propensity to perform.

But you don’t have to take our word for it. Provide us with a file of any sample size (5,000-50,000 has been proven the most effective) that includes nothing but a Zip code, a unique identifier and some performance indicator, like a balance.

We’ll run those files through the Impact Data scoring and segmentation model and return a 9-segment summary. Once that data is in hand, we’ll then ask for a payment history and run the figures again. During a 30-minute webinar, we’ll explain in more detail how Impact Data works and what it reveals about your specific sample files.

Remember, we use NO identifiable consumer information, making Impact Data the most secure method available. The data returned to you is easy-to-understand, providing a clear strategy to implement.It provides a competitive advantage in a time when all types of businesses are looking to generate incremental revenue.

Impact Data’s methods have been proven in numerous fields, including direct marketing, credit granting, debt buying, non-profits, collection agencies and service providers. No matter what industry, though, The Impact Data Scoring and Segmentation model will provide the direction to reach consumers who have the highest propensity to perform.